EnergyBiz July/August 2010 cover
End of a week and a month, and two volumes of print magazines done and being printed.
In addition to finishing Imaging Notes Summer 2010, I completed EnergyBiz July/August 2010. Both volumes came to the printer at the same time. I liken the experience to being an air traffic controller guiding two wide bodies to a safe landing on two different runways at the same time.
However, magazines are relatively easy for production, and I feel I can do them without much effort. Thanks in large part to my learning of CSS, which can be retrofitted to work with print design. I still keep my priorities in order, maintaining quality and originality, but, through the use of style sheets, I can streamline a lot of my work and maintain the high standards I am committed to.
It’s funny, actually, how I have built my career on designing magazines and maintaining standards of excellence in that discipline; now to be unseated by web design, which takes a new strategy and different sort of discipline. But the challenges with web design are no less than with print. Actually, web design is probably a bigger challenge. Also, because of its accessibility, more people are trying to be web designers and are lowering the standards of excellence in design. Now that web typography is on the threshold, we need to all brace for a new wave of bad design with ugly display fonts being used in the wrong contexts.
I’m forming relationships with Filter Talent, Creative Circle and 52 Limited to help me grow some business in the Pacific Northwest. This is a very fertile part of the USA, especially for entrepreneurship and creativity. It’s a good place to be, and I’ve already begun to nurture some good relationships through these resources.
As always, keep updated with my daily activities on Twitter, and check my other social media postings.